Treat Pet App
Treat Pet App
Pet owners often struggle to monitor their pets’ overall well-being in a structured way. The Treat app was conceptualized to address this need, offering a platform to track mental, physical, and emotional health metrics. This case study outlines the challenge, proposed solution, and design process for this potential market venture.
Pet owners often struggle to monitor their pets’ overall well-being in a structured way. The Treat app was conceptualized to address this need, offering a platform to track mental, physical, and emotional health metrics. This case study outlines the challenge, proposed solution, and design process for this potential market venture.
The challenge
Pet owners face difficulties in holistically managing their pets’ health, with no unified digital tool to track mental stimulation, physical activity, and emotional well-being alongside routine tasks. This gap leaves many unsure of their pets’ progress or how to improve it, prompting the idea for a comprehensive solution.
Pet owners face difficulties in holistically managing their pets’ health, with no unified digital tool to track mental stimulation, physical activity, and emotional well-being alongside routine tasks. This gap leaves many unsure of their pets’ progress or how to improve it, prompting the idea for a comprehensive solution.
The solution
The Treat app aims to simplify pet care with a user-friendly interface. Key features include:
The Treat app aims to simplify pet care with a user-friendly interface. Key features include:
Health Tracking: Monitor mental, physical, and emotional health metrics with customizable tasks.
Health Tracking: Monitor mental, physical, and emotional health metrics with customizable tasks.
Progress Metrics: Raise each category through targeted activities and track improvements over time.
Progress Metrics: Raise each category through targeted activities and track improvements over time.
Intuitive Design: Easy navigation to ensure pet owners can quickly update and review their pets’ status.
Intuitive Design: Easy navigation to ensure pet owners can quickly update and review their pets’ status.
Covered by Insurance: Since we were the insurance company we were looking to improve the life of pets with insurance.
Covered by Insurance: Since we were the insurance company we were looking to improve the life of pets with insurance.
The process
The journey started with brainstorming sessions to identify pet owners’ pain points, leveraging a deep understanding of user needs. Initial sketches outlined a dashboard to display the three health categories, followed by low-fidelity wireframes in Figma to map out task inputs and metric displays. High-fidelity mockups were then developed, focusing on a clean layout and vibrant visuals to reflect a caring tone. Iterations considered potential user flows, imagining how owners might interact with the app, though no formal testing was conducted. This exploratory design phase aimed to gauge market viability and refine the concept for future development.
The journey started with brainstorming sessions to identify pet owners’ pain points, leveraging a deep understanding of user needs. Initial sketches outlined a dashboard to display the three health categories, followed by low-fidelity wireframes in Figma to map out task inputs and metric displays. High-fidelity mockups were then developed, focusing on a clean layout and vibrant visuals to reflect a caring tone. Iterations considered potential user flows, imagining how owners might interact with the app, though no formal testing was conducted. This exploratory design phase aimed to gauge market viability and refine the concept for future development.
